谷歌公益在拉丁美洲项目的持续影响观察
内容总结：
谷歌公益组织近日发布报告，展示其2024年在拉丁美洲地区推动人工智能技术普惠发展的成果。过去一年间，该机构投入超过1500万美元资金，惠及拉美地区40万人，其中超七成资助项目聚焦人工智能领域，覆盖阿根廷、巴西、智利等七个国家。
项目主要围绕三大方向展开：一是开展数字技能培训，通过与国际青年基金会等机构合作，为政府官员和社区居民提供人工智能技能培训；二是推动AI技术应对社会环境挑战，支持巴西气候与社会研究所等机构开发气候解决方案，并助力水资源智能管理项目；三是提升媒体素养，通过培训教育工作者和学生增强对人工智能生成内容的辨别能力。
除资金支持外，谷歌还通过广告赠款计划向2800多家非营利组织提供价值超过6700万美元的免费广告资源，并免除1800万美元的办公软件使用费用。2025年，谷歌将进一步扩大"非营利组织支持计划"覆盖范围，新增25个拉美国家和地区，通过技术工具与资金支持相结合的方式，助力当地社区实现可持续创新。
中文翻译：
谷歌公益组织在拉丁美洲项目的持续影响一览
近期，谷歌公益团队回顾了过去一整年在拉丁美洲开展的公益合作项目，以评估其成效与影响。如今，我们愿与各位分享部分发现。2024年，当拉美地区超70%的民众认为人工智能（AI）已为其生活带来积极影响时，我们通过超过1,500万美元的资金支持，助力该地区40万民众将AI潜力转化为发展机遇。这批资金重点投向阿根廷、巴西、哥伦比亚、智利、墨西哥、秘鲁和乌拉圭的非营利组织，聚焦三大关键领域：
一、构建面向未来的职业技能
大部分资金用于培养关键的数字与AI技能。通过支持墨西哥国际青年基金会、巴西Identidades do Brasil与瓦加斯基金会、智利CENIA、秘鲁Kodea、哥伦比亚国家战略基金会、阿根廷Eidos Global与Chicos.net等机构，我们为个人、社区及各级政府官员提供培训，为当地数字经济发展储备人才。
二、运用AI应对社会与环境挑战
谷歌公益优先支持将AI应用于可持续发展和水资源管理的创新方案。巴西气候与社会研究所发起的提案征集活动收到超过400项运用AI技术应对气候与自然问题的创意。此外，巴西雅塔伊研究所与墨西哥国际水资源管理研究所等机构正借助AI推广可持续实践，增强地区气候韧性与生物经济活力。
三、提升媒体信息素养
鉴于AI在信息传播中的作用，我们同样支持致力于打击虚假信息的机构。巴西开放言论研究所通过媒体素养培训项目，帮助教育工作者和学生掌握批判性处理AI相关内容的技能。
赋能本土实践专家
AI技术的全球应用正在医疗、教育、经济增长等领域产生积极影响。谷歌公益通过资金、工具与培训支持，助力拉美地区的领导者、从业者和学生释放AI的社会效益。
2024年期间，我们还通过其他形式提供支持：包括通过广告赠款计划向超2,800家非营利组织提供价值逾6,700万美元的免费广告资源；免费发放超1,800万美元的Workspace许可，其中包含Gemini应用和NotebookLM的免费使用权。
这些工作的真正价值源于受助组织的实践。2024年，我们的目标是依托拉美地区对AI的巨大热情，为一线实践者提供支持。为延续这一势头，2025年我们将"谷歌非营利计划"扩展至该地区另外25个国家和地区，为符合条件的非营利组织提供免费及折扣工具。
通过资金支持与工具赋能（从广告赠款到Gemini应用）的双重助力，我们正推动当地创新领袖持续为社区创造持久变革。
如需了解"谷歌非营利计划"在拉美地区的覆盖范围，请查阅资格指南帮助中心文章。
英文来源：
A look at the ongoing impact of Google.org’s projects in Latin America
Recently, our team at Google.org looked back at our most recent full year of philanthropic collaboration in Latin America to measure the impact and results, and today we're sharing some of what we learned. In 2024, a year where over 70% of people in Latin America said they could see the benefits of AI, Google.org provided more than $15 million in funding to help 400,000 people across the region turn that potential into opportunity. A major amount of this support went to AI-related initiatives, with nonprofit organizations across Argentina, Brazil, Colombia, Chile, Mexico, Peru and Uruguay, focusing on three key areas.
- Building skills for the future of work
A significant portion of the funding helped develop crucial digital and AI skills. Through supported organizations like the International Youth Foundation in Mexico, Identidades do Brasil and Fundação Getulio Vargas in Brazil, CENIA in Chile, Kodea in Peru, Fundación Estrategia País in Colombia, and Eidos Global and Chicos.net in Argentina, our programs trained individuals, communities, and local, regional and national government officials, preparing local talent for the growing digital economy. - Applying AI to social and environmental challenges
AI applied to sustainability and water management is a priority area where Google.org is supporting innovative solutions. In Brazil, Instituto Clima e Sociedade launched a call for proposals that drew over 400 ideas using AI and other technologies for climate and nature solutions. Furthermore, initiatives like those from Instituto Jataí, also in Brazil, and the Instituto Internacional de Manejo del Agua in Mexico are applying AI to promote sustainable practices, contributing to the region’s climate resilience and bioeconomy. - Promoting media literacy
Recognizing AI’s role in the information landscape, we also supported organizations dedicated to combating misinformation. In Brazil, an initiative with Instituto Palavra Aberta trained educators and students in media literacy, equipping them with the tools to critically engage with AI-related content.
Supporting local experts on the ground
AI’s global implementation can positively impact society by enhancing healthcare, education, economic growth and more. Google.org is dedicated to providing funding, tools and training to help Latin American leaders, workers and students harness AI's potential for societal benefit.
Beyond this, we provided other forms of support throughout 2024. This included more than $67 million in no cost advertising through Ad Grants to help more than 2,800 nonprofits amplify their work. In addition, nonprofit organizations received more than $18 million in Workspace licenses free of charge, including access to the Gemini App and NotebookLM at no cost.
The true impact of this work lies in the hands of our supported organizations. Our goal in 2024 was to build on the incredible enthusiasm for AI across Latin America by supporting these experts on the ground.
To further this momentum, in 2025 we have expanded Google for Nonprofits, which provides no-cost and discounted tools to eligible nonprofits, to 25 more countries and territories across the region.
By combining funding with access to our most helpful tools — from Ad Grants to Gemini — we can help fuel the local innovation they are already leading to create lasting change in their communities.
To see where Google for Nonprofits is available in Latin America, see this eligibility guidelines help center article.