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与时代脱节的成年人指南:2025年流行梗全解析

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与时代脱节的成年人指南:2025年流行梗全解析

内容来源:https://lifehacker.com/entertainment/the-out-of-touch-adults-guide-to-kid-culture-2025-memes?utm_medium=RSS

内容总结:

2025年回顾:Z世代与Alpha世代的年度文化印记

2025年,全球Z世代与Alpha世代在社交媒体、流行文化与社会现象的浪潮中,留下了鲜明的年度足迹。以下是从全年月度事件中梳理出的关键脉络。

一月:TikTok用户迁徙引发跨文化交流实验
年初,因TikTok可能在美国停运的传闻,大量年轻用户短暂涌入中国社交平台RedNote。中美年轻人借此机会展开了自发的文化交流,从语言模仿到生活问答,形成了一次独特而温和的线上互动。尽管随着TikTok运营危机解除,多数用户回归原平台,但这段插曲展现了数字时代跨文化对话的偶然魅力。

二月:无厘头俚语“6-7”风靡校园
源自2024年底一首网络歌曲的俚语“6-7”,在2025年席卷全球青少年社交圈。这个词并无特定含义,却因其趣味性和传播力成为年度流行语。即便在家长和老师熟知后,它仍在青少年中持续流行,反映出网络迷因在年轻群体中顽强的生命力。

三月:网剧《青春期》引发“80/20规则”忧虑
Netflix剧集《青春期》的热播,使剧中提到的“80/20规则”——一种认为少数男性吸引多数女性的边缘观念——进入主流视野。该规则在部分年轻男性群体中被奉为真理,折射出网络算法助推下,扭曲性别观念对青少年心理的渗透及其潜在的社会风险。

四月:《我的世界》大电影打破游改影视魔咒
基于经典游戏《我的世界》改编的同名电影成为年度罕见的文化共识。影片凭借精良制作与忠实还原,成功吸引了儿童、青少年乃至家长观众,标志着好莱坞在游戏IP影视化领域取得了关键突破。

五月:“百人对战大猩猩”引爆思想实验热潮
“100名男子与一只大猩猩谁将获胜?”这一假设性问题在五月引发全网热议。从严肃分析到趣味创作,该话题不仅带动了关于灵长类动物的知识普及,更体现了互联网如何将小众思想实验转化为全球性的创意讨论。

六月:游戏《偷走脑退化》席卷校园
内置于《罗布乐思》和《堡垒之夜》的迷你游戏《偷走脑退化》在六月风靡,吸引超2000万青少年玩家。游戏以戏仿“意大利低质迷因”的虚拟物品为核心,设计简单却极具吸引力,印证了轻量化的创意玩法在青少年市场上的巨大潜力。

七月:Alpha世代对“放屁笑话”无感引关注
多位教师和家长在社交平台分享观察到的新现象:Alpha世代儿童普遍认为放屁笑话并不好笑。这种与以往世代截然不同的反应,可能预示着新一代在幽默感知与社会规范认知上的微妙变化。

八月:“表演型男性”标签凸显性别气质焦虑
“表演型男性”成为年轻男性群体中的新贬义词,用于指责那些为迎合社会(尤其是女性)认可而培养特定兴趣的男性。该现象表面是对跨性别兴趣的嘲讽,深层则延续了“白骑士”“美德信号”等逻辑,反映部分青少年对性别角色与真诚性的焦虑。

九月:歌手D4vd卷入命案震惊乐坛
9月,以《堡垒之夜》视频出道、凭借原创歌曲走红的Z世代歌手D4vd(本名David Anthony Burke),其名下废弃车辆中被发现一具尸骸,经确认为2024年失踪的13岁少女。尽管D4vd未被起诉,案件仍在调查中,这一事件以其戏剧性与悲剧性成为年度最受关注的社会新闻之一。

十月:波特兰“青蛙与鸡”抗议重塑示威形象
在波特兰的移民政策抗议活动中,年轻人身穿充气青蛙、公鸡等滑稽服装亮相,以极具视觉冲击力的非对抗方式,消解街头警力部署的严肃性。通过社交媒体的快速传播,这种“无害化抗议”形象高效传递了政治诉求,重塑了公众对示威活动的观感。

十一月:“四分之一拉链衫”成男性时尚标识
四分之一拉链毛衣成为年度男性时尚单品,尤其在年轻黑人群体中盛行。它介于休闲与正式之间,并逐渐演变为群体身份与生活态度的符号,类似以往法兰绒衬衫的文化意义,标志着“四分之一拉链风潮”的形成。

十二月:“千禧乐观主义”怀旧潮兴起
年末,年轻群体兴起对2010年前后的怀旧风潮,称之为“千禧乐观主义”。Z世代将其想象为错过的纯真年代,而千禧一代则借此追忆青春。这种双向 nostalgia 虽各有认知偏差,却共同构成了年度收官阶段的情感基调。

纵观2025年,从网络迷因到社会运动,从虚拟游戏到现实案件,年轻世代的文化轨迹持续塑造着全球社会的当下与未来。

中文翻译:

在将2025年彻底扫入历史故纸堆之前,让我们透过那些比我们更长久生活于此世代的视角,回望这刚刚逝去的一年。以下是以月份为序的年度重现,聚焦于塑造并定义Z世代与阿尔法世代的文化迷因、社会事件与思潮涌动。

一月:"抖音难民"迁徙至红笔记
对Z世代而言,2025年始于一场恐慌,却意外催生出独特的跨文化实验。2025年1月,抖音背后的中国公司字节跳动宣布将关闭其在美国的社交媒体平台。在平台最终并未关闭的虚惊中,大量抖音用户涌向此前仅在中国流行的社交平台"红笔记"。接下来的几周里,迥异的文化在虚拟空间相遇,碰撞出微妙而美好的火花。中美年轻人互相探讨彼此文化,"抖音难民"炫耀着新学的中文,红笔记用户则通过模仿特朗普大秀英语。所有人都在此刻发现彼此并非想象中那般不同。但这美好仅是昙花一现:地缘政治戏剧暂告段落,抖音平台维持运营,大多数用户回归数字家园——惟愿年轻人们心中能留存些许共情。

二月:"六-七"风潮席卷
无论是否情愿,2025年无疑是"六-七"之年。这个无处不在的俚语始于2024年底Skrilla乐队在YouTube发布的《嘟嘟(六 七)》视频,历经数月沉淀才席卷校园,最终成为年度最具影响力的流行词。"六-七"本身并无特定含义,只是说着好玩的口头禅,但即便缺乏定义,它却展现出惊人的生命力。即便全球师长都已领会其意,青少年们仍乐此不疲。这个笑话的幽默感早已消散,或许2026年将是"六-七"的终结之年,但我不会为此下注——它恰是那种在滑稽与无趣间反复横跳千万次才会真正消亡的梗。

三月:"80/20法则"蔓延
三月,网飞推出剧集《青春期》,深刻剖析了边缘化年轻男性的内心世界。剧中青少年角色提及的"80/20法则",成为解释"非自愿独身者/红色药丸"文化的关键——这种文化既是剧情核心,也渗透在太多现实年轻男性的世界观中。简言之,该法则认为80%的女性只被20%的男性吸引。尽管近乎毫无依据,在"非自愿独身者"社群中,这条法则却被奉为真理,并逐渐向主流年轻群体扩散。理解"80/20法则"的盛行,是把握当下困扰年轻人的特定厌女症候的关键。其中暗含着某种无力感——正如该群体关于两性关系的复杂理论所揭示的:"这不是我的错,我无力改变现状。"这条法则的传播,恰似算法放大着人性最阴暗的角落,而沉溺其中的受害者往往因现实社交匮乏,难以察觉其逻辑的明显漏洞。

四月:《我的世界》大电影
在碎片化与圈层化的媒介环境中,Z世代与阿尔法世代鲜有共同文化体验,但2025年的《我的世界》大电影成为罕见例外。上映前的热议(以及"骑鸡骑士!"迷因)暗示着许多年轻人期待着一场"烂到好笑"的讽刺性观影体验,但影片实则"好到名副其实",成功吸引了儿童、青少年乃至家长全体观众。邀请《大人物拿破仑》导演贾里德·赫斯执掌,选角杰克·布莱克与杰森·莫玛皆为妙笔,但影片真正的明星是《我的世界》——这款2009年问世的游戏至今仍拥有约2亿常规玩家(多为年轻人)。本片与2023年《超级马力欧兄弟大电影》的成功,标志着好莱坞终于掌握了将游戏改编为优质电影的秘诀。

五月:"百人战猩猩"思辨
"百名壮汉与一只大猩猩死斗,谁能胜出?"这问题初听愚蠢,细思却意味深长。我最初认定百人必胜无疑,但想到暴怒猩猩足以撕裂肢体、咬碎面骨的绝对力量,天平开始剧烈倾斜。无论你持何种观点,这个问题本身已足够迷人,五月的互联网曾短暂沉迷于这场虚构对决。更宏观地看,由此衍生的辩论、迷因与短视频,展现了当代技术如何将二十年前小众怪友间的趣味假设,催化为全球性讨论,并成为大众了解灵长类知识的便捷契机。

六月:"窃取脑雾"风靡
"窃取脑雾"于2025年5月底问世,至六月已吸引两千万青少年涌入《罗布乐思》与《堡垒之夜》中的这款多人在线迷你游戏。八名玩家同处服务器,各自拥有基地,目标是通过购买或窃取"脑雾"道具扩充库存,同时守护己方资源。这些道具影射着"意大利脑雾"——即低质网络迷因,虽冠以似是而非的意式名称且价值各异,实则与真实迷因无关。其启示在于:优秀的游戏设计仅需最轻巧的切入点,便能创造引人入胜的体验。

七月:放屁笑话的终结?
七月,教师与家长发布的短视频或许揭示了阿尔法世代最鲜明的文化特征:他们不认为放屁笑话有趣。公共场所的响屁不会引发哄笑,"谁闻谁放"的接梗传统已然失效。尽管几段抖音视频远非确凿证据,但从评论与被访孩子的反应判断,这种转变真实而重要。阿尔法世代并非刻意包容或故作成熟,他们真切困惑于竟有人觉得放屁可笑。这很酷——他们是对的。但延续数个世纪、带给无数人欢乐的可怜放屁笑话就此式微,仍令人不禁唏嘘。

八月:"表演型男性"现象
"表演型男性"是青年文化中toxic masculinity(有毒男子气概)的又一"馈赠"。这个贬义词被年轻男性用来指代那些将品味、爱好与生活方式视为表演、旨在获取社会认可(特别是年轻女性青睐)的同龄人。抹茶拿铁、Labubu潮玩、聆听克莱罗音乐、手提帆布袋、公开阅读皆被归为"表演型男性"特征。该词表面带有轻度性别歧视——嘲讽喜爱女性关联事物的男性,但深究则类似"白骑士""道德表演"等旧式俚语。其核心逻辑在于:公开阅读绝非真男人所为,必属伪装,而男性伪装的目的无非是取悦女性。

九月:D4vd的悲剧
若说2025年有哪则新闻将被年轻人长久铭记,歌手D4vd事件恐为首选。9月8日,洛杉矶警方在注册于20岁音乐人大卫·安东尼·伯克(艺名D4vd)的废弃特斯拉后备箱中发现遗体,后确认为2024年4月5日自河滨县失踪的13岁少女塞莱斯特·里瓦斯。
这位歌手的成名之路堪称Z世代典型叙事:始于《堡垒之夜》游戏视频积累的网络名气,因使用版权音乐遭YouTube下架内容后,在母亲建议下用免费iPhone工具创作原创歌曲上传SoundCloud,最终赢得唱片合约、发行专辑,创作出数首在Spotify播放量超15亿的忧郁梦幻曲目——而后备箱中的遗体为这一切画上休止符。
D4vd目前未因遗体事件被起诉,但也无人因此受指控,这场悲剧或将延续至2026年。

十月:波特兰青蛙与鸡装抗议者
今年,波特兰的年轻人重塑了"抗议"的内涵。在反对联邦移民执法的示威中,年轻人开始身着色彩鲜艳的充气万圣节服装登场。青蛙装首开先河,鸡装接踵而至,随后独角兽等奇幻生物套装纷至沓来。此举意在通过极致无害的形象,反衬美国街头警力密布的荒诞性。虽然以荒诞表达诉求自古有之,但波特兰"前线"视频的即时全球传播仍属新现象,且成效显著——全副武装的执法者与身着独角兽、熊猫装的怪咖对峙的画面,比对抗滑雪面罩激进分子的冲突场景更具说服力:人们无需深思便能选择立场。

十一月:四分之一拉链衫潮流
四分之一拉链衫(衣襟拉链仅及胸口四分之一处的套头毛衣)正成为年轻男性(尤其非裔男性)的首选穿搭。它虽非正装,却比运动休闲装更显精致,更重要的是常成为身份与态度的标识。如同往昔的法兰绒衬衫,四分之一拉链衫标志着穿着者属于某个群体,是"拉链衫男人",乃至"拉链衫运动"的参与者。

十二月:千禧乐观主义怀旧
年轻世代以回望过往的方式为年岁收尾——只是稍稍回望。十二月盛行"千禧乐观主义"风潮,即对2010年前后岁月的浪漫化想象。部分年轻人将其视为自己错过的、更纯真而充满希望的年代,而许多当年引领潮流的千禧一代也在怀念逝去的青春与影响力,两代人遂在抖音共同追忆"千禧乐观主义"。作为比两者都年长的观察者,我敢断言双方皆有所误:向往者错在忽视2008年经济衰退与特朗普当选的时代阴霾;怀旧者则只因彼时正值青春年华(且过得精彩),便误判时代基调。

英文来源:

Before we toss the year 2025 onto the temporal dungheap where it belongs, let's take a look back at the year that has passed from the point of view of the people who have to live here even longer than we have to. Below is a month-by-month replay of the year, focusing on the memes, events, and ideas that shape and define Generations Z and Alpha.
January: "TikTok refugees" move to RedNote
For Gen Z, 2025 began with a panic that turned into a unique cross-cultural experiment. In January 2025, ByteDance, the Chinese company behind TikTok, announced that it was about to shut down the social media platform in the U.S. Ahead of the shut-down (which didn't end up happening) a wave of TikTokers moved over to RedNote, another Chinese social media platform, but one that was previously only used in China. The result was a few weeks where very different cultures met on common ground, and it was low-key beautiful. Young people from China and the U.S. asked each other questions about their respective cultures, TikTok refugees showed off their newly acquired Mandarin-speaking skills, while RedNoters demonstrated their English by doing a lot of imitations of Donald Trump, and everyone learned we weren't all that different. But it was only temporary: The geopolitical drama was solved (for now), TikTok stayed open, and TikTokers, for the most part, went back to their digital home—but hopefully young people took a little empathy with them.
February: The rise of "6-7"
Like it or not, 2025 is the year of 6-7. The ubiquitous slang term really started in late 2024 with the release of Skrilla's "Doot Doot (6 7)" video on YouTube, but it took a couple months to catch on and filter down to the schoolyard, and a few more months to become the biggest slang word of the year. As I'm sure you know by now, "6-7" doesn't mean anything specific, it's just a fun thing to say, but even with no definition, 6-7 has remarkable staying power. Even after every parent and teacher on Earth learned what it meant, kids kept saying it. Whatever was funny about the joke hasn't been funny for a long time, so maybe 2026 will see the death of 6-7, but I wouldn't put money on it. It seems like one of those jokes that will go from funny to unfunny and back to funny a million times until it finally dies.
March: the "80/20 rule"
In March, Netflix released the series Adolescence, a distressing exploration of the inner worlds of alienated young men. In Adolescence, one of the teenage characters mentions the “80/20 rule” as a way of explaining the incel/red pill culture central to the murder plot and central to the worldview of too many real-life young men. Put simply, the 80/20 rule is an axiom that states 80% of women are attracted to only 20% of men. Despite being based on almost nothing, in incel spaces, the 80/20 rule is regarded as absolute truth, and the 80/20 rule (and other "mano-sphere" ideas) are spreading to more mainstream young people. Understanding the pervasiveness of belief in the 80/20 rule is essential to understanding the specific strain of misogyny that's afflicting young people. There's a helplessness implied by it—the 80/20 rule, like the rest of incels' elaborate theories about how men and women relate to each other, boils down to "it's not my fault, and there's nothing I can do to change my situation." The spread of the 80/20 rule is the almighty algorithm rewarding the worst in people, and victims often have too few real-life relationships to reveal the obvious flaw in the rule's logic.
April: A Minecraft Movie
In their fractured and balkanized media landscape, Generations Z and A have few shared cultural experiences, but in 2025, A Minecraft Movie was a rare exception. The pre-release buzz (and "chicken-jockey!" memes) suggested that many young people were expecting an ironically enjoyable experience—something "so bad it's good"—but A Minecraft Movie is actually so good it's good, and appealed to everyone, younger kids, teenagers, and parents alike. Tapping Jared Hess—who helmed Napoleon Dynamite—to direct was inspired, as was the casting of Jack Black and Jason Momoa, but the real star of A Minecraft Movie is Minecraft, a video game that was released in 2009 and still has an estimated 200 million people (mostly young) playing it regularly. The success of A Minecraft Movie (and The Super Mario Bros Movie in 2023) indicates that Hollywood has finally figured out how to make decent movies out of video games.
May: "100 men vs. one gorilla"
"Who would win in a fight to the death, one gorilla or 100 men?" sounds like a dumb question at first, but the more you think about it, the deeper it gets. My first thought was 100 men are taking it, no problem, but then I considered the overwhelming power of an enraged gorilla, how it could literally tear off limbs and bite off faces, and the scale started tipping heavily the other way. No matter where you land on the answer, the question is fascinating, and the internet was briefly obsessed with this imaginary battle in May. Taking a broader view, the debates, memes, and TikTok videos the gorilla question birthed are an illustration of how the technology that connects us took what would have been an interesting hypothetical discussion among a few weird friends 20 years ago and turned it into a worldwide discussion and convenient excuse to learn about primates.
June: Steal a Brainrot
"Steal a Brainrot" came out in late May 2025, and by June, all the kids were playing it; 20 million of them, anyway. "Steal a Brainrot" is a multiplayer mini-game within maxi-games Roblox and Fortnite. In a game of Brainrot, up to eight players share a server, and each has their own base. The object of the game is to buy brainrots for your base and/or steal brainrots from other players' bases, while defending your own brainrots from thieves. The brainrots themselves are objects meant to reference "Italian brainrot," i.e.: low-quality internet memes. They vary in value and have vaguely Italian names, but they aren't based on actual brainrot memes. The lesson: Good game design only needs the lightest hook to create a compelling experience.
July: the death of fart jokes?
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In July, teachers and parents posted videos that may point to one of the most defining cultural touchstones of Generation Alpha: they don't think fart jokes are funny. They don't laugh when someone farts in public. They don't feel the need to say "He who smelt it, dealt it." I realize a couple TikTok videos is the opposite of hard evidence, but judging from the comments and the kids being interviewed, it feels true, and important. Gen A don't seem like they're trying to be accepting of others, or mature; they seem genuinely bewildered by the idea that anyone would think farts are funny. Which is cool; they're right. But still, I can't help but feel sad for the poor fart jokes that have brought us all so much joy for so many centuries.
August: performative males
The "performative male" is another "gift" from the toxic-masculinity corner of youth culture. The term is an insult young men throw at other young men whose tastes, hobbies, and lifestyle are seen as a performance aimed at obtaining societal approval, especially the approval of young women. Performative male traits include matcha lattes, Labubu toys, listening to Clairo, tote bags, and reading in public. "Performative male" is mildly sexist on the surface—it's mocking dudes who like things associated with women (gasp)—but if you go deeper, it's similar to older slang words like “white knight” and “virtue signaling.” A performative male is fundamentally dishonest, because no real man would read in public, so it must be fake, and why would men be fake if not to make women like them?
September: the tragic story of D4vd
If young people are going to remember any news story from 2025, it's likely to be the one about singer D4vd. On September 8, Los Angeles police discovered a body in the trunk of an abandoned Tesla registered to 20-year-old musician David Anthony Burke, aka D4vd. The body was later identified as the remains of Celeste Rivas, who was reported missing from her home in Riverside on April 5, 2024, when she was just 13 years old.
The singer's rise to fame is a quintessentially Generation Z story. His career began with online fame gained through posting Fortnite videos online, but YouTube removed his content for using copyrighted music. At the suggestion of his mom, D4vd began recording original songs using free iPhone tools, which he posted to SoundCloud. The end result was a recording contract, an album, a couple of moody, dreamy songs with over 1.5 billion plays on Spotify, and a body in the trunk of a car.
D4vd has not been charged with any crimes in connection with the body, but neither has anyone else, so this story is likely to continue into 2026.
October: Portland frog and chicken protestors
This year, young people in Portland changed the perception of what "protesting" means. At demonstrations against Federal immigration enforcement, young people started showing up dressed in colorful, inflatable Halloween costumes. Frog guy was first. Then chicken guy. Then a panoply of unicorns and other fanciful creatures. The idea seems to be to highlight the farce of a heavy police presence on American streets by appearing as harmless as possible. Protestors have been using ridiculousness to make their point since protests began, but the instant, worldwide dissemination of videos from Portland's "front line" is fairly new, and they really deliver the message. Images of heavily armed and armored law enforcement officers staring down Portland weirdos in unicorn and panda costumes makes a more compelling point than would clashes with radicals in ski masks—you don't have to think very hard to know which side you're on.
November: quarter zips
A quarter zip is a pullover sweater with a zipper that goes a quarter way down the chest, and it's becoming the go-to look for young men, especially Black men. Wearing a quarter zip isn't exactly "dressed up," but it's more sophisticated than rocking athleisure wear. More importantly, the quarter zip is often a signifier of status and intention. Like flannel shirts in previous generations, the quarter zip is marks one as belonging to an in group, being a “quarter zip man," and the even being part of the “quarter zip movement.”
December: millennial optimism
The younger generation closed out the year by looking backwards, but only a little bit backwards. The trend of December was "millennial optimism," the romanticization of the years around 2010. Some younger people imagine it as as a more innocent, hopeful time that they missed out on, and many millennials who were setting those trends in the 2010s are feeling nostalgic for their lost youth/relevance, so both groups are posting TikTok videos about "millennial optimism." Being older than both groups, I can say with confidence that both groups are wrong for different reasons. "Missed-out-on-it" types are wrong because a period that included the recession of 2008 and the election of Donald Trump was not "optimistic," and the millennials only think of it as a fun, awesome time because it's when millennials were young (and having a fun, awesome time.)

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