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Meta与Midjourney就AI图像及视频模型达成合作

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Meta与Midjourney就AI图像及视频模型达成合作

内容来源:https://techcrunch.com/2025/08/22/meta-partners-with-midjourney-on-ai-image-and-video-models/

内容总结:

Meta宣布与AI图像生成新锐Midjourney达成技术授权合作,以强化其人工智能产品竞争力。Meta首席AI官Alexandr Wang于周五通过Threads平台宣布,公司将通过技术许可方式引入Midjourney的图像与视频生成技术,未来双方研发团队将展开深度合作,共同开发新一代AI模型与产品。

Wang强调,Meta将通过"多管齐下"策略打造顶尖产品,包括吸纳全球顶尖人才、推进算力基础设施升级以及与行业头部企业开展合作。此次合作将助力Meta对标OpenAI的Sora、Black Forest Lab的Flux及Google的Veo等业界领先的视频生成模型。目前Meta已在其旗下Facebook、Instagram和Messenger等平台部署自研图像生成工具Imagine,并开发了视频生成工具Movie Gen。

这是Meta在AI军备竞赛中的最新布局。今年以来,扎克伯格已启动大规模AI人才招募计划,为顶尖研究人员提供价值逾亿美元的薪酬方案,同时投资140亿美元于Scale AI,并收购语音AI初创公司Play AI。据透露,Meta曾与Midjourney就收购事宜进行磋商,但最终选择以技术合作形式达成战略协同。

值得注意的是,Midjourney作为少数未接受外部投资的AI开发商,凭借独特的现实主义风格在2022年成立后迅速崛起,2023年预计实现2亿美元年收入。其订阅制服务月费从10美元到120美元不等,今年6月更推出了首款视频生成模型V1。

此次合作恰逢Midjourney面临迪士尼与环球影业的版权诉讼风波。与多数AI开发商类似,Meta也面临著作权相关的法律挑战,不过近期多起涉及AI训练数据的司法判决均倾向于科技公司方。

业内观察人士指出,这场强强联合将重塑AI视觉生成领域的竞争格局,科技巨头通过战略合作加速技术迭代的趋势日益凸显。

中文翻译:

Meta首席人工智能官王亚历山德(Alexandr Wang)周五在Threads上宣布,Meta已与Midjourney达成合作,授权使用这家初创公司的AI图像与视频生成技术。王亚历山德表示,Meta的研究团队将与Midjourney协作,将其技术整合到未来的AI模型和产品中。

"为确保Meta能为用户提供最优质的产品,我们需要采取全方位策略,"王亚历山德称,"这意味着需要汇聚世界级人才、制定宏大的计算路线图,并与行业顶尖伙伴展开合作。"

此次合作将助力Meta开发能与行业领先AI图像视频模型竞争的产品,例如OpenAI的Sora、Black Forest Lab的Flux和谷歌的Veo。去年Meta已将自研AI图像生成工具Imagine接入Facebook、Instagram和Messenger等多款产品,同时还推出了可通过文字提示生成视频的AI工具Movie Gen。

与Midjourney的授权协议是Meta在AI竞赛中抢占先机的最新举措。今年早些时候,CEO马克·扎克伯格曾大规模招募AI人才,为部分研究人员开出价值超1亿美元的薪酬方案。这家社交媒体巨头还向Scale AI投资了140亿美元,并收购了AI语音初创公司Play AI。

Meta还与其他多家顶尖AI实验室就收购事宜进行过洽谈,扎克伯格甚至曾与埃隆·马斯克讨论过联合收购OpenAI的970亿美元计划(Meta最终未参与收购,OpenAI也拒绝了马斯克的报价)。

尽管具体交易条款未披露,但Midjourney CEO大卫·霍尔兹在X平台强调公司始终保持独立且无外部投资者。这家成立于2022年的企业是少数从未接受外部资金的头部AI模型开发商。据Upstarts Media报道,Meta曾一度考虑收购Midjourney。

Midjourney凭借其逼真独特的画风迅速成为AI图像生成领域的领导者。2023年其年收入预计达2亿美元。该公司提供月费10美元起的订阅服务,最高阶套餐每月收费120美元可生成更多图像。今年6月,Midjourney发布了首款AI视频模型V1。

(广告内容已省略)

此次合作达成前两个月,Midjourney刚遭遇迪士尼和环球影业的诉讼,指控其使用受版权保护的作品训练AI模型。包括Meta在内的多家AI开发商也面临类似指控,不过近期涉及AI训练数据的法庭判决多倾向于科技公司。

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英文来源:

Meta is partnering with Midjourney to license the startup’s AI image and video generation technology, Meta Chief AI Officer Alexandr Wang announced Friday in a post on Threads. Wang says Meta’s research teams will collaborate with Midjourney to bring its technology into future AI models and products.
“To ensure Meta is able to deliver the best possible products for people it will require taking an all-of-the-above approach,” Wang said. “This means world-class talent, ambitious compute roadmap, and working with the best players across the industry.”
The Midjourney partnership could help Meta develop products that compete with industry-leading AI image and video models, such as OpenAI’s Sora, Black Forest Lab’s Flux, and Google’s Veo. Last year, Meta rolled out its own AI image generation tool, Imagine, into several of its products, including Facebook, Instagram, and Messenger. Meta also has an AI video generation tool, Movie Gen, that allows users to create videos from prompts.
The licensing agreement with Midjourney marks Meta’s latest deal to get ahead in the AI race. Earlier this year, CEO Mark Zuckerberg went on a hiring spree for AI talent, offering some researchers compensation packages worth upwards of $100 million. The social media giant also invested $14 billion in Scale AI, and acquired the AI voice startup Play AI.
Meta has held talks with several other leading AI labs about other acquisitions, and Zuckerberg even spoke with Elon Musk about joining his $97 billion takeover bid of OpenAI (Meta ultimately did not join the offer, and OpenAI denied Musk’s bid).
While the terms of Meta’s deal with Midjourney remain unknown, the startup’s CEO, David Holz, said in a post on X that his company remains independent with no investors; Midjourney is one of the few leading AI model developers that has never taken on outside funding. At one point, Meta talked with Midjourney about acquiring the startup, according to Upstarts Media.
Midjourney was founded in 2022 and quickly became a leader in the AI image generation space for its realistic, unique style. By 2023, the startup was reportedly on pace to generate $200 million in revenue. The startup sells subscriptions starting at $10 per month. It offers pricier tiers, which offer more AI image generations, that cost as much as $120 per month. In June, the startup released its first AI video model, V1.
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Netflix, ElevenLabs, Wayve, Sequoia Capital — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $675 before prices rise.
Meta’s partnership with Midjourney comes just two months after the startup was sued by Disney and Universal, alleging that it trained AI image models on copyrighted works. Several AI model developers — including Meta — face similar allegations from copyright holders, however, recent court cases pertaining to AI training data have sided with tech companies.
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