内容来源：https://lifehacker.com/entertainment/the-out-of-touch-adults-guide-to-kid-culture-steal-a-brainrot?utm_medium=RSS

内容总结：

本周青少年文化观察：怀旧游戏与"重糖"饮料风靡，AI复古影像与"天价石头"引热议

还记得当年用固定电话和朋友聊天的时光吗？如果你对此感到陌生，那么请收下这份《当代青少年文化趋势指南》。本周年轻群体正沉浸于互相"偷脑洞"的虚拟游戏，畅饮"重糖"气泡水，热议"天价装饰石"，还被一顶会搭讪的机器人牛仔帽刷屏。

【虚拟世界兴起"脑洞争夺战"】
在16岁以下群体中，多人迷你游戏《偷脑洞》正以超过2000万同时在线人数风靡全球。这款植入《Roblox》和《堡垒之夜》的游戏允许8名玩家互相攻防，通过购买、窃取代表低质网络梗的"意大利脑洞"道具提升战力。游戏开发商SpyderSammy与DoBig工作室通过内购分成获利，平台方Roblox公司也从中获益匪浅。

【"重糖"饮料挑战味蕾极限】
不同于同位素替代的"重水"，"重糖"气泡水特指通过自助饮料机调节至最高糖浆浓度的超甜饮品。这种起源于密苏里州南部加油站的饮用方式，因 TikTok 用户推崇正在全美蔓延，成为追求极致甜味的年轻消费者新宠。

【AI技术复兴宝丽来美学】
年轻用户正在谷歌Gemini人工智能中开发"纳米香蕉"图像生成功能，通过指令生成具有1970年代即时相机特质的怀旧照片。流行玩法包括将当下形象与童年照片合成，搭配老式相机闪光灯和郊区住宅背景，营造出既超现实又触动人心的视觉作品。

【营销奇招：石头引发的狂欢】
近日TikTok用户菲比·亚当斯发布视频，谎称以150美元购买 Anthropologie 品牌的"天然独石"装饰玄关，引发男友震怒。该视频走红后， Anthropologie 实体店竟真的陈列石头展台配合演出，这场行为艺术究竟是无心插柳的营销妙计还是精心策划的病毒传播，至今成谜。

【机器人牛仔席卷社交平台】
名为"杰克·瑞兹机器人"的四英尺高机器人头戴牛仔帽，用Z世代俚语搭讪路人的视频累计收获数亿播放。这台价值1.6万美元的Unitree G1仿生机器人时而出言不逊，时而玩笑调侃，虽然常出现在奥斯汀市中心并与德州大学机器人实验室存在关联，但其所有言行仍由幕后人员远程操控。

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中文翻译：

还记得当年总和朋友打电话聊个没完、电话线缠作一团的时光吗？欢迎翻开《成年人潮流指南》——这本专为与青年文化脱节的读者打造的当代青少年现象解读手册。本周的年轻人们正忙着互相偷"脑残包"，狂灌"浓糖汽水"，（并未）花五百美元买石头，还要被某个赛博牛仔机器人骚扰。

偷脑残包
如果你认识16岁以下的朋友，他们大概都在玩《偷脑残包》，而你可能要问："偷什么？"其实这是Roblox和《堡垒之夜》平台上的多人小游戏。最多八名玩家共享服务器，各自拥有基地。游戏目标是通过购买或窃取方式收集"脑残包"，同时守护自己的藏品。积累足够数量就能提升战力、强化基地防御。这些虚拟道具源自网络流行词"意大利脑残梗"，实际与真正的脑残内容无关，只是套着意式名称分不同等级。

这款游戏火爆异常，同时在线人数突破两千万。你肯定想问："谁靠这个发了财（为什么不是我）？"主要受益方有两家：游戏开发商SpyderSammy与DoBig工作室从内购交易中抽成；提供平台的Roblox公司则吞下剩余收益。至于为什么不是你？因为你想不出这种好点子。

浓糖汽水是什么
不同于由氘原子构成的"重水"，浓糖汽水是在自助饮料机上调至最高糖浆模式制成的超甜饮品——难以置信的是，竟有人觉得雪碧和激浪不够甜。这种俗称"脏汽水"的饮品据传源自密苏里州南端的加油站。若你眼前的饮料机长这样：......说明你离有机食品超市起码一千六百公里。但在TikTok推波助澜下，这股风潮正在蔓延。

宝丽来美学复兴
年轻人们正在用谷歌Gemini应用里的Nano香蕉图像生成器重现1970年代拍立得美学，将自己与名人、虚构角色合成复古照片。最火的玩法是将现在与童年的自己拼进同一张宝丽来相片，制造出超现实又戳心的效果：只需安装Gemini，上传新旧照片，输入指令："生成拍立得风格照片，色彩淡化，单一闪光灯光源，背景为1970年代城郊住宅。"

真有人花千元买石头？
几周前，网友菲比·亚当斯发布恶搞视频：她拆开装着石头的礼盒，告诉男友这石头值150美元。"这是Anthropologie家居店的特别款，要摆在玄关台上。"她向愤怒的男友解释，"店员从路边捡的绝版石头呢！"视频爆红后引发模仿热潮，而真正的Anthropologie店铺竟顺势设立石头展台，让菲比能继续忽悠好脾气的男友丹。这究竟是商家巧妙借势，还是从头策划的病毒营销？我看两者皆有可能。

本周爆款：撩机机器人
说到疑似游击营销的案例，本周主角是戴着牛仔帽的四英尺高机器人"撩机杰克"。过去几个月它巡游全美，用机械舞步和Z世代黑话搭讪路人。官方频道视频播放量破亿，比如这段点评路人穿搭的片段：但它也会无故辱骂行人，或假意夸奖实则嘲讽，印证了铁皮家伙不可信。这台价值1.6万美元的机器人基于Unitree G1仿生体改造，看似自主行动实则全程人工操控。它最常出没于奥斯汀市中心，与德州大学机器人实验室关系密切。

英文来源：

Are you old enough to remember talking to your friends on the phone all the time? A phone with a cord? Then welcome to the Out of Touch Adults’ Guide to Kid Culture, a guide to what's going down with all the youths out there. This week, the young 'uns are stealing each other's brainrots, guzzling heavy soda, (not) paying $500 for a rock, and being harassed by a rizzed-out robot.
"Steal a Brainrot"
If you know anyone under the age of 16, they are probably playing "Steal a Brainrot," and you are probably asking "Steal a what now?" so here's what it's all about: "Steal a Brainrot" is a multiplayer mini-game within maxi-games Roblox and Fortnite. In a game of Brainrot, up to eight players share a server, and each has their own base. The object of the game is to buy brainrots for your base and/or steal brainrots from other players' bases, while defending your own brainrots from thieves. Steal enough brainrots and you become more powerful and can make your base more defensible. The brainrots themselves are objects meant to reference "Italian brainrot," i.e.: low-quality internet memes. They vary in value and have vaguely Italian names, but they aren't based on actual brainrot memes.
"Steal a Brainrot" is insanely popular, boasting a concurrent player count of over 20 million people, so you're probably asking, "Who is getting rich from this (and why isn't it me?)." The answer: Two groups are making most of the dough. The first is the game's developers, SpyderSammy and DoBig Studios, who get a cut of all the micro-transactions within "Steal a Brainrot" (players can spend real money for in-game items). The other beneficiary of all this brainrot is the Roblox Corporation, who provide the platform in exchange for the rest of the money from Brainrot micro-transactions.
As for why it isn't you, it's because you don't have any good ideas.
What is “heavy soda”?
Unlike "heavy water," in which H2O's hydrogen atoms are replaced by deuterium atoms, heavy soda is pop with extra syrup—as hard as this is to believe, some people think Sprite and Mountain Dew just aren't sweet enough. Heavy soda comes from self-serve soda machines. Some, apparently, have a toggle to increase or decrease the amount of syrup in the resulting drinks, and many people on TikTok are great fans of the beverage that results from setting the machine on "maximum syrup."
Sometimes called "dirty soda," heavy soda supposedly originated in gas stations on the Southern tip of Missouri. If your gas station drink machine looks like this:
... then you are probably at least 1,000 miles from a Whole Foods. But maybe not for long; thanks to boosters on TiKtok, heavy soda is spreading.
Polaroid aesthetic making a comeback
I've been messing around with Nano Banana, the image generator within Google's Gemini AI app, and so have the kids, but they're not using it for wrinkle-smoothing and paunch reduction. They're getting in touch with the 1970s aesthetic of the instant camera and creating Polaroid-style pictures of themselves with famous people, fictional characters, and everything else.
One of the more popular variants of the trend involves combining a picture of your current self with your younger self, resulting in surreal-but-poignant videos like these:
Making your own is easy: Install Gemini. Upload the current picture and older picture. Then write a prompt for Gemini like, "Generate a picture taken with a Polaroid camera, desaturated colors, with a camera flash as the single light source and a 1970s suburban tract house as a background."
Are people really buying $1000 rocks from Anthropologie?
A few weeks ago, TikTok user Phoebe Adams posted a video where she pranks her boyfriend by opening a box that contains a rock she said cost $150.
"It's a special rock from Anthropologie," she explains to her angry boyfriend. "It’s gonna sit on our entryway table. It's a one-of-kind rock that they actually found on the ground," she adds.
The video blew up and people started imitating it in videos like this:
and this:
But then things kicked up a notch when the real Anthropologie set up an actual rock display at a store so Phoebe could continue to gaslight her long-suffering boyfriend Dan:
All of this leads to the question of whether this is a retailer cleverly taking advantage of an unexpected trend—or was the entire thing viral marketing from the beginning? I'm 50/50.
Viral video of the week: Rizzbot
Speaking of things that are probably guerrilla marketing campaigns, this week's viral video celebrity is Rizzbot. Formally known as “Jake the Rizzbot,” this four-foot-tall walking (and dancing) robot in a cowboy hat has been traveling all over the country for the past several months, rizzing people up with its robotic swagger and robotic Gen Z slang.
Videos from the official Rizzbot channel has racked up hundreds of millions of views for videos like this, where Rizzbot goes off on a rando's fit:
But Rizzbot can be a total jerk too and sometimes shouts obscenities at people for no reason:
or promises a compliment only to deliver a roast, proving that no one should trust a clanker:
Rizzbot is a decorated version of Unitree Robotics G1 "Humanoid Agent AI Avatar," a $16,000 robot that can joke around with people and sometimes keep from falling over. Despite appearances, Rizzbot is not acting autonomously. Someone is carefully controlling his every move and word, but we don't know who or why. The bot is most often seen in downtown Austin, and has some serious connections to the Texas Robotics lab at UT, though.